New steps in design

4D Design

Structured emboss
The genuine look of wood is fully visible thanks to its unique embossed effect.

 Beveled Edges
The 4 bevelled edges of the product, also contribute to its ultra-realistic appearance.

 High Definition Printed Film
On LVT floors, the design pattern is engineered with a "printed film".
The rendering quality of the film will ensure ultra realism of the decor.
We use a high definition decorative film that preserves all the details of the wood or stone designs and ensures a depth effect to the decor.

Crystal Wear Layer
In addition, the crystal-clear surface layer does not obscure these details on the surface and allows the fineness of the design to be revealed.

Ultra Realism

Design through technical innovations

Emboss in register (EIR) - this technical term may sound peculiar.

What does it mean ?
Our specific manufacturing process ensures the synchronism between the printed decor and the surface grain.
The surface grain will follow the details of the decor to reflect its smoothness and roughness. In this way, all the elements of the decor appear more realistic and reflect the light in a more natural and matt way (less shiny effect).

Herringbone

What makes our floor so special and unique?

The specific feature of our product is the "Herringbone" laying pattern, this is available with in the Creation 55 and Creation 55 Rigid Acoustic collections where there are dedicated plank formats, optimized for this kind of installation pattern.

More customisation

Our LVT ranges boast a wide selection of designs but we can go one step further with the personalisation of the decors, thanks to the MyCreation service (available only with Creation 55 LVT).

We offer this service for tiles and planks and you can choose from a library of 16 exclusive designs, with the possibility to recolour them.
The floor, thus, becomes an element of differentiation and allows you to highlight your brand or your company's visual identity.